Death by Facebook. Jay Baer describes three ways Facebook is killing your website. This is definitely something affecting my business of building and customizing online communities, especially in this tough economy. Small businesses aren’t investing in...
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Posted on
8/14/2010 1:20:02 PM
by Dave Burke,
Categories:
Everyman Links
Tags: Facebook, Marketing, Windows Phone 7, Blogging
Your Own Race. An Illuminated Mind post on lessons learned from one year of self employment. “Effectiveness is the name of the game when you’re self employed.” I couldn’t agree more. Quality is a given, but productivity is Job #1. There’s too muc...
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Posted on
7/4/2010 7:43:43 PM
by Dave Burke,
Categories:
Everyman Links
Tags: Freelancing, Marketing, Content Effectiveness, Stories and Marketing
Website Do-overs. Excellent MarketingProfs article on things to consider on your next website, but also worth considering for existing websites that should be thinking “do-over.” Points to consider include looking at your customers’ needs more than wha...
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Posted on
6/12/2010 11:15:08 AM
by Dave Burke,
Categories:
Everyman Links
Tags: Website Design, Website Development, Freelancing, Calls to Action, Marketing
Micro magazines for a fast and specific world. Seth Godin discusses the allure of micro magazines, describing weeklies like Time and Newsweek as being slow and general, while in contrast the world is fast and specific. Godin lists why micro magazines r...
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Posted on
5/17/2010 8:46:11 PM
by Dave Burke,
Categories:
Everyman Links
Tags: Growing Online Communities, Micro Magazines, Marketing, Predictive Measurements
Bill Knew Better. I’m sure you found all of the press about Steve Jobs killing off non-Apple development platforms like Flash and MonoTouch on Apple OS4 devices as interesting as I have. Two of the most educational articles (along with their many good ...
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Posted on
4/18/2010 8:04:17 AM
by Dave Burke,
Categories:
Everyman Links
Tags: Renewable Energy, Marketing, Innovation, Advertising, Freelancing
The Holistic Web. One of those must-read-all-the-way-through Smashing Magazine articles, Holistic Web Browsing Trends of the Future. Its four major themes are 1) web browsers approaching operating systems in sophistication, 2) functionally-limited...
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Posted on
4/14/2010 8:10:10 PM
by Dave Burke,
Categories:
Everyman Links
Tags: Web Trends, Shopping Cart Design, Incentive Planning, Marketing, Foursquare, SEO
Bacon Flavored Toothpicks. Everyman lead link of the year. Illustrated. And available from Amazon. Marketing Recipes. Copyblogger tells us in Betty Crocker Email Marketing Secrets that every topic has a recipe to sell, which apparently is Betty Croc...
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Posted on
3/23/2010 6:35:00 PM
by Dave Burke,
Categories:
Everyman Links
Tags: Marketing, Community Participation, Internet of Things, Freelancing