Dave Burke : Online Community and Social Business Specialist

With a title of Flip: How to Turn Everything You Know on Its Head--and Succeed Beyond Your Wildest Imaginings you may think this book from Fast Company writer Peter Sheahan is mostly hype.  It isn’t.  Instead it provides many considerations in k... [More]

The New Influencers: A Marketer's Guide to the New Social Media by Paul Gillin is intended to help marketers and PR professionals influence their constituents with the same effectiveness as bloggers, podcasters and other social media New Influencers. ... [More]

I’m a bit behind on my Nordic Track Book Club reviews and pulled The Myths of Innovation from my stack of [NordicTrack] books to get back into the groove.  I enjoyed walking through it again.  4.5-out-of-5 Nordic Track Stars.  It didn’t get... [More]

Seth Godin’s Tribes: We Need You to Lead Us is 5-star material. I loved it. I’m giving Tribes the highest [NordicTrack] rating in spite of the fact that it’s only 140 pages. I’ve purchased and read almost every book Godin has ever written, but I don’t lik... [More]

Future Perfect by Stan Davis is an insightful work originally published in 1996 describing a more productive way to look at time, product development, and the role of information in the product lifecycle. 4-out-of-5 [NordicTrack] Stars. ------------------... [More]

Unleashing the Killer App: Digital Strategies for Market Dominance by Larry Downes and Chunka Mui was published in March of 1998, yet I was surprised by the many forward-thinking concepts that I continue to see in much more recent marketing and product de... [More]

I enjoyed this book a lot. Get Slightly Famous: Become a Celebrity in Your Field and Attract More Business with Less Effort by Steven Van Yoder presented a practical approach on how to grow your business.  The key to "Slightly Famous" success as desc... [More]

Life is all about balance (so I'm told), which is why I'm following the review of a great book like Hot, Flat, and Crowded with one that in my opinion is not so great, Future, Inc.: How Businesses Can Anticipate and Profit from What's Next. The book was w... [More]

If you know me at all through my blog you'll already know that I think Thomas Friedman's Hot, Flat, and Crowded: Why We Need a Green Revolution--and How It Can Renew America is a very important work that every American and freedom-loving Capitalist should... [More]

The Wellness Revolution by Paul Pilzner is a light-weight read with a few interesting ideas to support the book's premise that we're on the verge of a huge focus on wellness.  The full title is "The New Wellness Revolution: How to Make a Fortune in t... [More]