Here's my original post on how South Burlington, Vermont's Magic Hat Beer company gets customer feedback on new batches of beer. While writing up the love I had for the company I discovered the URL printed on the bottleneck label pointed to the wrong batch, so I couldn't vote on the Rave or Grave status on Batch 371.
I sent off a quick email to Magic Hat by clicking on their website "email us" link, briefly describing the voting URL issue and linking to my post for details. Within 48 hours I received an email back from the company letting me know it was fixed. The URL now displays a list of any experiment batches in distribution (currently batches 370 and 371) instead of to a single voting form.
Here's an excerpt of the email I received. These guys seem to know how to have fun as well as doing great work. What a wonderful world!
Hi Dave. Our Webologist sent me the following message when I inquired about your email.
Hope this works for you.
Carri
He should be going to
http://magichat.net/mysterybeer/
and then selecting batch 371 from the choices on the left (There’s only 2 choices 370 & 371).
Cheers,
Adam
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Custodian of Webology
Magic Hat Brewing Company
www.magichat.net
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