Is Facebook making us all the same? That’s the lead in a Six Pixels of Separation article which includes other choice sound bites like "It’s a Facebook world, and we’re all just living in it," and "There’s the Internet… and there’s the Facebook Internet." Some pretty amazing stats on Facebook usage included as well. From someone who deleted his Facebook account last year and who builds online communities for a living, I’m thinking sameness is lame.
Storysharers. (One Word.) I love the idea behind this MarketingProfs article in creating stories, i.e. content, that more than anything else, compels your audience to SHARE it. Your job is to understand how you can share your story in a way that motivates your audience to share it. How can you make your story part of your audience’s story? Your mission as a storyteller is to empower your audience to be storysharers.
On Review. Seth Godin opens this post by describing [the real person] Duncan Hines certifying restaurants and comparing that impact with Yelp and other business/trip review services of today. Some businesses see Yelp and others as a tax, a burden they have to pay attention to in order to stay relevant, and they grumble about it. Others see these sites as the opportunity of a lifetime, a chance to deliver service (which takes guts and care, more than money) to get ahead.
Mobile-Think for March 2012. Seriously, mobile devices haven’t been around all that long, yet Forrester recently released a report saying that one-quarter of work devices are smartphones and tablets. A quarter! Already! Dang.
Robot Quadrotors in Coordinated Action. Quite the amazing video from University of Pennsylvania depicting flying robot quadrotors performing the James Bond Theme. Scary and awesome to think what the future could hold for robots in coordinated action.
On Computer-Aided Enhancements and Protuberances. There’s no stopping the AI-enhanced man or woman which will be commonplace far sooner than we think. This PopSci article describes Google’s upcoming Smart Glasses, but it also does a great job addressing the evolving computer enhanced human experience. As smartglasses become popular, the world will start to seem naked and inaccessible without a glossy data layer on everything. Everyday activities, maneuvering through the physical world, socializing, working, learning, will all be increasingly eased by the use of glasses; increasingly, until these activities start to feel almost impossible without the glasses. Who’s going to have patience to laboriously explain facts to a non-data-overlaid person? Give you my business card? Point you in the direction of Fifth Avenue? I don’t even remember how to spell my name! Where are your Googles?
Bent Objects. You may have already seen Terry Border’s art which, as Wired writes, "gives life to everything from peanuts to pill bottles." I didn’t realize they could be enjoyed regularly through the artist’s blog, but I am now a happy subscriber.
My Crappy MP3 Collection. Loved the title of this Pando Daily article, Your Heirs Won’t Care About Your Crappy MP3 Collection. Makes you think about the intrinsic value of digital goods vs physical ones. Then it hit me: it doesn’t really matter. Once you die, the only person who truly cares about your digital downloads is gone. Passing your iTunes collection down to your kids isn’t the modern day equivalent to your dad passing his vinyl collection down to you.